Collaborate for Impact

If you want to grow your volunteer and donor pipeline, you must reach out to your locals and create an opportunity for input.  Listen and find out what they love about where they live.  If they see their ideas implemented, they are more likely to contribute their time and money, making Main Street’s mission much easier to achieve.

Community engagement works best where it is an ongoing cumulative process enabling relationships and trust to build and strengthen over time.  There is a range of levels and techniques for participation. Resources are popping up to make it easier to navigate through it all.

From the Main Street America network, there is the new publication Community Engagement for Main Street Transformation, a guiding framework for understanding how to launch or strengthen the community engagement efforts.  Thankfully, it does not stop there.  Here are few worthwhile articles and resources:

What works for your community?

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Virginia Main Street 2018 Merit Awards – Nominations are Open!

Downtown Intersections is just a few months away! Virginia Main Street staff have been working hard to craft an agenda, secure speakers, develop walking tours and create workshops that will educate, inspire and empower our communities.

Now, we need your help to recognize achievement, innovation and success in our Main Street communities. Nominations are now being accepted for the Virginia Main Street 2018 Merit Awards!

Download the form today, and nominate your best volunteer, your favorite new public space or your most successful retail promotion from July 1, 2017, to June 30, 2018. Winners will be recognized at a special awards luncheon at Downtown Intersections on Wednesday, July 18 at Harrisonburg’s new Hotel Madison. You won’t want to miss it!

Complete a nomination and get recognized for your extraordinary achievements>>>

Want a Stronger, Vibrant Nonprofit Board of Directors?

How does your board keep itself strong and dynamic?  How does it deal with difficult challenges? 

A team is only as strong as its members, yet boards often lose sight of the needs of individual board volunteers.  Building a team is also a critical activity.  However, in a quest to plan, fund raise, organize and meet the expectations of the community, the management of human resources within a voluntary Main Street organization is often overlooked.

The Maine Association of Nonprofits has perfectly summed up the critical importance of regular self-assessments for boards:

A strong, vibrant board of directors is a clear indicator of a healthy organization.  Yet even the best organizations need a periodic check-up to ensure that they cannot just survive but will really thrive in today’s environment.  To check your board’s vital signs, or to put in place practices and strategies for a healthy and energized board, the best place to start is with a board self-assessment.

Self-assessments may feel threatening to some board members, and getting buy-in to devote time to the process take some time. In the end, an assessment brings to light the areas for improvement and makes it easier to celebrate mission achievements.
How can your board most effectively use the strengths of each person on your team? Find out here from the National Council of Nonprofits.

Historic Manassas Inc. Ribbon Cutting

2018 VMS Training Opportunities

The people who make up the Virginia Main Street network are passionate advocates, dedicated volunteers, influential stakeholders, and community organizers who work every day to turn the tide in their communities – catalyzing reinvestment, creating jobs, and fostering pride of place.  In order to meet new Main Street challenges and foster an effective organization, Virginia Main Street is committed to providing opportunities to connect to like-minded leaders and best practices in commercial district revitalization.

Check out our 2018 Training Calendar.  Whether you need a deep dive on business attraction or a quick refresher on buy local campaigns, there is something to suit your needs.

Check it out and mark your calendar >>>        

 

An Evening on the Bridge: Luray’s Hometown Fundraiser

Our guest blogger is Luray Downtown Initiative (LDI) Executive Director Meredith Dees.  She is a Luray native and recently returned after a career experience in Denver, CO overseeing regional retail operations for a yoga brand. 

Any Main Street manager will tell you that as soon as they hear the words “road construction” or “street closures” they become uneasy. We have a large project that has loomed over downtown Luray for some time. The days are finally numbered when we will replace our distressed 70 year-old bridge (c. 1934) connecting East and West Main Street. The local economy is heavily impacted by tourism, so our small downtown needs to capitalize on every single car full of visitors and leave them with an uplifting, memorable experience.

How do we bring positive energy to the reality that we are closing down the streets for several months and host a successful, charitable fundraiser and bridge-honoring celebration all in one night?  The Evening on the Bridge idea was born.

This event was a cross between a farm-to-table soiree and a family-style community gathering. Two hundred tickets were sold out at $75 each; no small feat in a town this size (population 5,000). We hoped for 10 sponsors and ended up with 17, several had never sponsored us before and many from community members that just wanted to show support!

We seated 200 locals down the center of the 123 foot-long bridge. Luray-based caterers and bakeries provided dinner and desserts and all of the drinks were also local, including wine and beer, as well as a signature “1934” cocktail crafted by our own distillery. Big band music played in the background and lights were strung overhead to create the perfect setting.

We highlighted the new design and paid homage to the historic bridge with speakers and pictures. There was a live auction, including a donated original art piece of the bridge by a local artist that took top dollar. Overall, we raised more than $15,000 (net revenue!) for Main Street and proceeds will fund newly branded light pole banners.

The only question I have received since the event, “when can we do it again?” And I cannot wait!

See a video of the event here >>>

An Evening on the Bridge, Luray Downtown Initiative, November 5, 2017

 

 

The District Digest Vol. 2 – Downtown Ideas to Put to Work

While you were busy making a difference in your home town, you might have missed these thought-provoking posts:

  1. Holiday Customer Service: 7 Tips Retailers Should Not Ignore – Retail Minded
  2. Craft Beer’s Big Impact on Small Towns and Forgotten Neighborhoods – Curbed
  3. 6 Urban Projects Built Thanks to Online Civic Engagement – CitizenLab
  4. How to Encourage Entrepreneurship in Your Town – Strong Towns
  5. Millennials Prefer Revitalized Historic Areas Not Malls – Modern Cities

Abingdon, Virginia

 

VMS Commercial District Affiliate Grants Now Available!

Virginia Main Street has opened the application process for our first ever Commercial District Affiliate Grants! Affiliate Grants are designed to assist organizations and communities in achieving their downtown revitalization goals and be used for projects or planning purposes.

The maximum grant amount is $7,000 and can be used for…

  • non-profit organizational development;
  • vision/mission development;
  • work plan and budget development;
  • market studies;
  • downtown organization website development;
  • design projects;
  • entrepreneur support projects;
  • wayfinding system development;
  • economic vitality projects; or
  • other consultant services that will contribute to the historic downtown and for which other funds are not available.

Affiliate grants are available to registered DHCD Commercial District Affiliates and Virginia Downtowns. DHCD invites projects that hold the potential for positive impact on the downtown neighborhood’s long-term goals.

Applications for Affiliate Grants will be due on December 1, 2017, and the projects associated with the applications should be completed in our CAMS system by June 1, 2018. Our grant manual is available here!